Zoufan posted her last words on Weibo on 18, March, 2012. She was suffering from a major depressive disorder, and shortly after - committed suicide. Weibo is a microblogging application, launched by Sina Corporation back in 2009, based on user relationships to share, disseminate and get information. In essence, it is similar to Twitter, although it has a number of other useful capabilities. The app has more than 400 million users (compared to Twitter’s 300 million) and features that enable the study of emotional states and responses to the topics being discussed or spread across the web.